Where country music entertainment meets community relief.
Event Concept
Branding & Graphic Design
Art Direction
Born out of a post-COVID need for uplifting entertainment and financial support in the Angelina county community, UBank’s first Good For Country concert took place in November of 2020, with plans to make this an annual event. UBank is always looking for creative ways to support the local community, and all proceeds going to the East Texas Food Bank. The 2021 Good For Country concert will take place on May 15th, with Kameron Marlowe headlining the show and The Chad Cooke Band opening.
A free, family-friendly
night of community relief.
As one of the last standing community banks in East Texas, UBank
understands the importance of giving back. The vast majority of
our staff was born and raised in East Texas, so giving back to the people
and places that raised us is a key initiative of the UBank brand.
All proceeds from the 2021 event will go to the East Texas Food Bank.
Good For Country
On Social
Leveraging social media advertising is a key part of promoting the Good For Country concert. By targeting ads in local counties around Lufkin, we were able to drive traffic to ticket sales.
